You might have heard of San Diego's "Comiccon" and its focus on super heroes. But how about celebrating our super pets? Well, there's a convention for them as well. Pawmicon is an annual event where dogs get to assume the role of superheroes, or genre characters and then parade their unique looks to raise funds for animals in need.

Helen Woodward Animal Center perfect

The Helen Woodward Animal Center of Rancho Santa Fe is the originator of this paw-ferctly fun-filled event, which also allow pet owners to dress up accordingly. If you missed this 2019 event, which wagged its tail on July 7, you can take a peek here at some of the highlights of the 7th Annual PAWmicon in San Diego that woofed its way into the history books.


Comic- Con Museum

As a first, the Comic-Con Museum is partnering with the Helen Woodward Animal Center to host this convention at Balboa Park.

The Museum and the SAN DIEGO COMIC CONVENTION (Comic-Con International) are a California Nonprofit Public Benefit Corporation organized for charitable purposes. They are dedicated to creating the public’s awareness of and appreciation for comics and related popular art forms. This includes participation in and support of public presentations, conventions, exhibits and other public outreach activities which celebrate the historic and ongoing contribution of comics to art and culture.

The event featured five pet contests (including categories like superheroes, supervillains, pop culture pups, dynamic duos and comic canines), over 50 vendors, movie themed photo backdrops from the Science Fiction Coalition, activities for kids and trivia challenges.

Event Info

If you're interested in participating in 2020, the event is free to attend. But the PAWSplay Contest for superheroes and their heroic 'best friends' is $10 to enter. Contest participants can dress up as a duo, or simply enter their PAWsome pup.

There are five regular rounds and one final round. The winner of each regular round advance to the final round. Final round winners are eligible for prizes. Pet owners must be 15 and older, where they pay $20 to enter each round.

First Place winner receive a $500 Amazon gift card and Dining with Orca Whales Experience at SeaWorld

  • 2nd place: $250 Amazon gift card
  • 3rd place: $100 Amazon gift card


Coming Soon: 2020 PAWmicon

Do you have an amazing sidekick?  If so, don't miss the pawfect opportunity to snap a pic of your furry super companion next yer.  Enter your pet's super awesome photo into the 2020 pet calendar contest and support the orphan pets at Helen Woodward Animal Center!

Contest submissions and voting will open July 5, 2019 through Aug. 5, 2019. The 12 pets whose photos receive the most votes win their own full page feature in the calendar. Additional prizes will be awarded to the top three superhero sidekicks. Start now and send us your pics in the comment section below. Woof! Woof!

PAWmicon 2020


Primary Source: Woodward Animal Center