The Pets Add Life (PAL) campaign, conducted by a non-profit arm of the American Pet Products Association (APPA), received the 2012 Strategic Video Award, Best Viral Video, for its 'Pet Interviews: Guinea Pig' video. The video was created by one of the most famous creators on You Tube, Andrew Grantham. The video is part of PAL's campaign to encourage multiple pet ownership, and it, so very cutely, does that....
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