Technology

TV commercials are a rare art form that eludes some big brands. While a company liked Geico has been consistent in developing fresh and innovative ads, Google more than often misses the mark when trying to capture our imagination.

Looking into the future, if man was to discover alien life-forms with super abilities such as flight or X-ray vision, would we want to add those genes to our current DNA make-up to give humans a bit of an evolutionary push? Sounds like something out of a science fiction novel, don’t you think? Yet, currently underway in laboratories around the world, research teams our testing out whether human gene transplants in animals can improve. . .

The Internet is inundated to the point where some of our furry and feathered friends have their own YouTube Channels. It’s a trend, with legs (pun intendend) that spawned such social media sensations as ‘Grumpy Cat,’ ‘I Can Has Cheesburger, ’Keyboard Cat,’ ‘Alex, the Parrot,’ ‘PawNation,’ ‘Crasher Squirrels,’ ‘Caturdays,’ and tons of dog and cat memes.

I don't envy the individual who's job it was to put a camera (mounted on a collar) around a polar bear's neck.  But the footage, the first of its kind, shows a variety of polar bear activity from a unique perspective.

Brazilian luxury magazine, TOP has launched a brand new advertising campaign with a highly questionable pitch. With an assist from their ad agency, ALMAPBBDO (now, say that one five times fast), this marketing approach has gone to great lengths to convince their readers and rich people in general. . .

A pair of phoenixes have winged their way to the Cathedral of St. John the Divine in New York City. Weighing in at 6 tons apiece and measuring 100 feet, one would think these creatures hailed from the Mesozoic Era of dinosaurs or escaped from a Steven Spielberg movie set of a sequel to Jurassic Park. Instead they're the creation of a sculptor who transported his massive work of art from the East to the West.

While various bird species and the Monarch butterfly clock the longest annual treks on record in the avian and insect worlds, it wasn't until 2012 that researchers were able to determine the longest migration of a mammal. In the past, guess-work has been used to determine the migration distances of the wildebeest, the caribou, the Tibetan antelope and others. Today, with the use of modern technology . . .