T.Rex, A Penguin & A Rubber Ducky Conduct Hostile Takeover Of Monopoly

Animals personified have taken over the game of Monopoly. Seems the thimble, the boot and the wheelbarrow have seen their better days, now that an extinct dinosaur, an aquatic flightless bird and a toddler’s bathtub toy have moved onto the board. As far as tokens go, it appears that fans of the game would rather assume the role of an animal versus antiquated inanimate objects. With these three new additions, there will be five animals in total to choose from the next time you play the game — since the Scottish Terrier and cat will remain.

Hasbro weighs in . . .

Hasbro, the maker of the still-widely-popular real estate board game, recently announced the results of their January poll that asked fans in more than 100 countries to select which tokens out of a line-up of 64 options were preferred. The three outgoing tokens will be replaced with a Tyrannosaurus rex, a rubber ducky and a penguin. The total of 8 also include the remaining racing car, top hat and battleship. Approximately 4.3 million votes were tallied.

The Ranking

The most popular token in the overall voting was the Scottie dog, the stout little pup that has shuffled its way past Go countless times since Monopoly was first introduced in 1935. The T-rex was the second most popular option among the voters, followed by the 3rd place top hat and 4th place racing car, which have both been in circulation since day-one. The rubber ducky, penguin, cat and battleship ranked 5 thru 8.

Lobbyists

Some fans of the game felt so strongly about which tokens were added and which were to go, they actively lobbied for their favorites with the help of some outside forces.

Zipcar was one-such group. The car-sharing company, advocated naturally for the survival of the racing car token by asking fans to #SaveTheCar and spread the word via their social networks. Another was the New England Aquarium, which got in the spirit of things by tweeting photographs of their penguins to #VotePenguin, and hosting a Facebook Live event for Monopoly’s nearly 11 million Facebook fans.

Favorites, even Hasbro has a few . . .

Jonathan Berkowitz, senior vice president of marketing for Hasbro Gaming, told BuzzFeed News, “We didn’t know what to expect. We were all happy that Scottie was saved, and the t-rex’s popularity was surprising. My personal favorites were the rubber duck and the emojis.” Berkowitz also said that when the poll began, he was also looking forward to finding out which pieces did not resonate with fans, since preferences change with the times.

Everyone has their own favorite. Which one is yours? One of the new ones? Or one of the old standbys? And if you still have an old game lying around the house, I wouldn’t necessarily discard the thimble, the boot, the wheelbarrow or even the iron that was displaced by the cat in 2013. If you think about it, those pieces just moved into the antique category and might be worth some money in years to come. Might even be worth as much as that infamous $200, when you PASS GO a few more hundred-thousand times.

64 Token Options for Monopoly

 

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