The "Peep Hedgehog" chew toy smells like milk and squeaks when it's bitten, much like actual hedgehogs who would be horrified if they could read.
The Peep Hedgehog from Bestever Japan Co. has a goofy, buck-toothed face that keeps on smiling no matter how much your dog bites, chews, gnaws and/or slobbers while desperately trying to tear it to pieces.
Sorry Fido, unlike real hedgehogs, the Peep Hedgehog is made from individually hand-painted natural Latex and TPR (thermoplastic rubber) designed to resist your pampered pet's most primitive impulses.
Sometimes chewable foolish faces just aren't enough, however. That's why Bestever has imbued the Peep Hedgehog with two additional features designed to take its Punchable Face Factor to hitherto unrealized levels.
First is a “sweet milky scent” supposedly loved by dogs. Second is an integral squeaker to spur on Fido's full-on foam-flecked free-for-all.
Bestever's ad copy describes the Peep Hedgehog as “fun to throw around and play fetch, this little guy will help massage gums and satisfy your dog's natural urge to chew, as well as giving them the joy of 'hunting' a tiny critter!” Cue howls of outrage from the Tiny Critter Woke Defense Lobby in 3.. 2.. 1..