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It’s purported animal mascots are one of the best branding techniques for a company's product and services. It’s known to leave a much more lasting impression with customers than other promotional approaches. This is particularly true, when one's competition lacks a similar type of imagination. Creativity is the key. Converting a mascot into a branded cartoon spokesperson motivates sales and produces results. Just ask an old standard like the Geico’s Gecko or a 'brand' new one, such as Cap’n AmeriDog.
A few years ago the French Bulldog was THE dog to own, especially in Britain, where there was a big celebrity craze for the breed. Now, a wave of Frenchies are sitting in Britain's pet shelters, waiting to be rescued.
Humans have been fascinated by the stars since the dawn of man -- so much so that they connected those celestial points of light with earthly qualities. From there they connected everyone of us to the stars through the zodiac. Many different cultures created their own astrology. One that seems to intrigue us the most is the Chinese. One collection of sculptures now on display in Denver explores these animal symbols with an added historical perspective.